Fine Jewelry is Just a Click
Away
With Americans spending over
$50 billion each year on jewelry
and watches, it's no wonder
that online fine jewelry purchases
are increasing by leaps and
bounds. Instead of traipsing
through malls in search of
the perfect ear pins, belly
rings, and necklaces, consumers
can shop for fine jewelry
from the comfort of their
own homes.
When shopping for fine jewelry
- whether you're looking for
earrings, ear cuffs, necklaces,
or body jewelry - it's important
to have an understanding of
the basic materials and stones
that are used in the making
of fine jewelry.
Materials:
Yellow Gold - Pure gold (24
kt. gold) is too soft to use
in jewelry, so it's typically
combined with silver to form
a metal alloy consisting of
14 kt. gold.
White Gold - White gold is
colorless, like silver, but
won't ever tarnish, and is
typically a combination of
gold and nickel.
Sterling Silver - Like gold,
fine silver is too soft for
use in jewelry, so silver
is combined with 7.5% of other
metals (typically copper)
to produce sterling silver.
Platinum - A beautiful silver-white
color, platinum occurs as
an alloy in nature. It's tarnish-resistant
qualities and durability make
it a favorite material for
fine jewelry.
Gemstones:
Jewelers incorporate a wide
variety of gemstones into
fine jewelry. From diamonds
to pearls, from rubies to
sapphires, gemstones can add
sparkle and personality to
earrings, ear pins, and ear
cuffs. Today, many jewelers
use simulated gemstones, which
offer the sparkle of the "real
thing" at a fraction
of the cost.
Birthstones:
Fine jewelry that incorporates
birthstones is a perennial
favorite, especially when
given as a gift on the recipient's
special day. According to
Solisa (www.solisa.com), the
premiere online destination
for fine jewelry, the following
gemstones and colors are associated
with each birth month:
January: Garnet (dark red)
February: Amethyst (purple)
March: Aquamarine (pale blue)
April: Diamond (starlight)
May: Emerald (light green)
June: Pearl, White (pearlescent)
July: Ruby (red)
August: Peridot (pale green)
September: Sapphire, Blue
(deep blue)
October: Opal (moonlight)
November: Citrine (yellow)
December: Topaz, Blue (sky
blue)
Trends
Knowing the latest jewelry
trends is always helpful when
buying fine jewelry for yourself
or as a gift. This season,
celebrities are wearing ear
pins and ear cuffs both on
and off the red carpet. Solisa
(www.solisa.com) has the largest
selection of ear pins on the
Web, and they can be worn
with either pierced or unpierced
ears. Whether make from gold
or silver, ear cuffs add the
extra touch needed to make
you stand out from the crowd.
When selecting earrings or
necklaces with gemstones,
the key this season is to
combine colors for maximum
effect. Pair a deep blue with
garnet, or purple with medium
green. With Solisa's (www.solisa.com)
color key, it's easy to shop
for specific gemstone colors
to complement your wardrobe.
Belly rings are also given
the once-over this season,
with gemstones being key.
Change your belly ring to
reflect your mood, and show
off the toned tummy you worked
so hard to develop!
Online Shopping
When shopping for fine jewelry
online, it's important to
find a reputable site. Solisa
(www.solisa.com) is the leading
online retailer for unique
fine jewelry. With a huge
selection and an easy-to-use
online catalog, you'll find
the latest jewelry fashion
without the hassle of mall
shopping. Be sure to visit
them today.
